Forbes: average NBA team valuation soars 35%

Forbes released its annual ‘Most Valuable NBA Teams’ list for this year, and whilst the Golden State Warriors top the standings for the second...

British Basketball League scores US media rights deal

Stepping up its efforts to expand the British Basketball League (BBL) in the US, the league has secured a ‘ground-breaking’ media rights agreement with...

BetMGM unites with Sportradar to elevate NBA engagement  

BetMGM has confirmed a new deal with Sportradar enabling the operator to gain access to official NBA optical tracking data. It means that for the...

Chicago Bulls and Klarna to strengthen focus on fandom and unique...

The Chicago Bulls has announced an extension to its partnership with ecommerce specialists, Klarna.  As the new NBA season commences, the partnership will continue to...

Denver Nuggets to ‘give back more to the community’ with new...

Reigning NBA champion Denver Nuggets has announced a new jersey partnership with cash back rewards provider, Ibotta.The deal was first teased with a digital...

Washington Wizards announce ‘wealth building’ Robinhood jersey partnership 

National Basketball Association (NBA) team Washington Wizards has signed financial services platform Robinhood as its official brokerage and jersey partner.Robinhood’s logo will be visible...

Lou Williams the newest member of FanDuel’s NBA show ‘Run It...

FanDuel’s daily news NBA show, ‘Run It Back’, returns for its second season and has announced former player Lou Williams as one of its...

Report: is the NBA looking to replicate the NFL’s Amazon deal?

The NBA is approaching the end of its current media rights deal and sources from inside the league are looking to Amazon to organise...

Ex-Basketball Player Raimonds Elbakjans to Spotlight Street Sports at SBC Summit...

Raimonds Elbakjans, former Latvian basketball player and the visionary behind the youth culture and street sports initiative Ghetto Games, will delve into the boundless possibilities...

NESN to broadcast British Basketball League in the US

The British Basketball League (BBL) has announced a “ground-breaking partnership” with New England Sports Network (NESN).  The broadcast deal aims to extend the global reach...