AC Milan boosts fan engagement with StarCasino.sport portal

Betsson AB’s online casino property StarCasino has unveiled its new, innovative AC Milan media portal, StarCasino.sport, on the back of the announcement that it...

Motorsport Network boosts ticketing operations with Travel Destinations acquisition 

Motorsport Network’s subsidiary Motorsport Tickets has acquired UK-based firm Travel Destinations as the firm looks to broaden its operations in the space. As a result...

Manchester United links with Laybuy

Manchester United has announced a new partnership with Buy Now, Pay Later (BNPL) provider Laybuy.  The partnership looks to boost engagement by giving the club’s...

XFL announces 2022 return date

Following the purchase of the XFL by Dwayne Johnson, Dany Garcia and RedBird Capital Partners from Alpha Entertainment LLC, the organisation has officially announced...

Dugout highlights growth in women’s football with latest viewership figures

Football-specific digital media company Dugout has released figures highlighting the continued growth of women’s football, particularly in content engagement, with video views increasing by...

PSG elevates engagement through Sorare collaboration

French champions PSG has strengthened its global engagement through a new partnership with Sorare.  It comes as the Sorare officially launched in the US, paving...

NHL delivers 5G with Verizon partnership

The National Hockey League (NHL) has announced a multi-year partnership with Verizon in which the firm has become the competition’s official 5G partner, official...

Audi Sport boosts fan engagement with Motorsport.tv OTT channel launch

In a bid to enhance its fan engagement Audi Sport has partnered with Motorsport Network to launch its own dedicated OTT channel on Motorsport.tv. As...

IQONIQ adds La Liga to its growing portfolio of partners

La Liga has boosted its fan engagement opportunities by striking a three-year licence agreement with debuting platform IQONIQ. As a result of the deal, fans...

BoyleSports extends partnership with PDC’s Grand Slam of Darts

Growing its presence within UK sports, BoyleSports has announced it will continue as title sponsor of the PDC’s ‘Grand Slam of Darts’ tournament.  It comes...