NCAA Women’s Basketball Tournament Final breaks TV records

The NCAA women’s basketball tournament final between eventual champions LSU and runners-up Iowa has broken a 20-year record as 9.9 million people tuned in...

Arsenal to bring global fanbase ‘unrivalled’ virtual experiences with Jugo 

Cloud-based virtual experience platform Jugo has signed a new deal with Arsenal Football Club to provide fans with an exclusive look into the Premier...

Manchester City dives into the metaverse with OKX

Manchester City centre-back Rúben Dias will be the star of the club’s venture into the metaverse, which is powered by the club’s cryptocurrency partner...

STATSCORE enhances ScoutsFeed offering with IPL 

STATSCORE has embraced the sport of cricket with the addition of the IPL to  its ScoutsFeed product ahead of the 2023 season. The sports data...

Horizm reveals ‘huge’ commercial opportunities in latest sports industry report

Sport tech company Horizm has released its newest report uncovering the latest trends in digital sports fan engagement. The ‘Digital Value of Fans 2023’ report...

Tally Technology: How to create lasting and valuable fan relationships

Juli Ferré Nadal of Tally Technology writes for Insider Sport on how sports rights holders can embrace a new breed of activation platforms to...

Eurosport secures US Open broadcasting rights for France 

French tennis fans will be able to enjoy one of the sport’s largest events from the comfort of their homes after Warner Bros. Discovery...

MotoGP coverage in India secured by Viacom18

Indian MotoGP fans can now watch races live on the JioCinema and Sports18 channels after broadcaster Viacom18 secured the competition’s exclusive media rights.  Events included...

The PFL adds DAZN Bet as official partner ahead of European...

As the MMA promotion continues its global expansion, The Professional Fighters League (PFL) has announced a new partnership with DAZN Bet.  It builds on the...

MLB and Booking.com partner to ‘simplify’ the fan travel experience

Major League Baseball (MLB) has announced Booking.com as the official online travel partner of the league for the upcoming 2023 season.  Both firms are engaged...