Jonjo O’Neill JR to bring a ‘fresh perspective’ to Betfred as...
Jonjo O’Neill JR has linked with Betfred to become a brand ambassador until the 2024 Grand National.
The 25-year-old is a former Conditional Jockey Championship...
50+1 rule to be examined by DFL due to concerns over...
The German Football League (DFL) has revealed plans to strengthen the 50+1 ownership rule in football leagues across Germany as it fears it may...
Genius Sports elevates NBA collaboration with development of next gen platform
Second Spectrum, a Genius Sports company, has come together with the NBA in a multi-year partnership expansion naming Second Spectrum an Official NBA League...
LA Rams to tap into Kraft Analytics data to enhance fan...
The LA Rams have announced a multi-year partnership with Kraft Analytics Group (KAGR) with the latter facilitating its data to “better capture, understand and...
Klarna teams with Don C to design custom Chicago Bulls sneakers
Klarna is joining forces with Chicago Bulls Creative Strategy and Design Advisor Don C to design a new special edition sneaker for Bulls mascot...
FanDuel eyes nationwide exposure in MLB collaboration
Major League Baseball (MLB) has united with FanDuel Group in a multi-year partnership for North America.
As part of the deal, which sees the operator...
MLB agrees deal for SeatGeek to become its official ticketing partner
Major League Baseball (MLB) has agreed a new long-term partnership agreement with online ticket exchange SeatGeek to become the league’s official ticketing partner.
SeatGeek takes...
Tottenham Hotspur taps into stadium opportunities with long-term Formula 1 deal
Expanding the opportunity of the Tottenham Hotspur Stadium, the club has confirmed a 15-year strategic partnership with Formula 1.
As part of the collaboration, the...
Manchester City to increase Etihad Stadium capacity as part of new...
Manchester City Football Club has unveiled plans to develop the north stand of the Etihad Stadium - with its lower tier being extended -...
Formula 1 reveals season live streaming link with South Korea’s Coupang...
Formula 1 has revealed a new broadcasting deal with South Korean OTT company Coupang Play.
The deal entails that the 2023 FIA Formula One World...