New LA Clippers arena to host 2026 NBA All-Star Weekend

Los Angeles will host NBA All-Star Weekend for a record seventh time in 2026 in the LA Clippers’ new Intuit Dome arena. NBA Commissioner Adam...

Georgia first stop as SMH Sports takes La Gazzetta to Eurasia

SMH Sports, the flagship brand of sports media and management company SMH Global, has become the exclusive licensee of La Gazzetta dello Sport in...

Rugby League Commercial & IMG announce new Super League Game

Rugby League Commercial (RLC) and IMG have announced a partnership with Voono to create a free-to-play fantasy Super League game.  The game is scheduled to...

UEFA enlists BYD to boost ESG agenda ahead of Euro 2024

UEFA has sought to bolster its commercial partnerships for the Euro 2024 tournament later this year by partnering with electric car manufacturer BYD. A publicly...

RBM Partnership announces plans to engage with stakeholders at AFCON

The RBM Partnership to End Malaria and Zero Malaria FC have announced plans to engage with stakeholders at the upcoming Africa Cup of Nations...

Spurs and Bayern to host NFL teams for 2024 international games

The NFL has confirmed the host venues for its 2024 International Games, which will see four franchises play fixtures in London, England, and Munich,...

Oddschecker and Low6 continue cooperation with WhoScored.com deal

WhoScored.com, a football statistics site owned by Oddschecker Global Media, has become the latest client of Low6’s fan engagement solutions. A partnership between the website...

‘New generation is gravitating to the game’: the upward trend in...

The growth trajectory for women’s sport over recent years has been undeniable, proven in stadium attendees, television or viewing figures, betting turnover and commercial...

Feyenoord partners with Endeavor Streaming to create ‘Feyenoord ONE’

Dutch football club Feyenoord has partnered with Endeavor Streaming to create the league's first club-dedicated streaming platform. Eredivisie champions plan to launch the streaming platform...

PWHL announces record attendance amid recent sponsorship deals 

Professional Women’s Hockey League (PWHL) has shown growth after announcing a record attendance in the first week of the season.  The game between Ottawa and...