Apple introduces ‘historic first’ MLS streaming service

Major League Soccer (MLS) has announced a partnership with Apple which sees the Apple TV app become the exclusive home of every single live...

DFB-Pokal ‘brings new engagement’ in IMG Arena data deal

The German Football Association (DFB) has signed a multi-year agreement with IMG Arena to allow the distribution of content across the firm’s sportsbook operators. Commencing with...

Qatar 2022: Marketing must ‘go from day one’ to address winter...

Sports fans and businesses have been gearing up for an unusual spectacle later this year as the winter World Cup looms, interfering with the...

A blockchain boundary: YellowHeart CEO on evolving an ‘archaic’ ticketing system

This year’s UEFA Champions League final hit headlines for all the wrong reasons, with many Liverpool FC fans arriving at the Stade de France...

QSL accesses ‘experience, insight, and practical knowledge’ in FIFA partnership

The Qatar Stars League (QSL) has formed a partnership with FIFA, aimed at improving the standards of professional club management and administration across the...

Stats Perform ‘to identify new performance trends’ with Opta Vision product

Stats Perform has moved to bolster its performance analysis offering for sports broadcasters, launching its Opta Vision product.  The product will be offered to broadcasters...

OneFootball to stream Argentinian Football in ‘milestone’ agreement

The Argentina Football Distribution (AFD) has announced a new partnership with OneFootball to stream Binance Torneo de la Liga Profesional de Fútbol matches via...

Michael Owen crypto casino promotion ‘breached UK laws’

Michael Owen has been accused of promoting an unlicensed cryptocurrency casino to UK consumers via his Twitter account.  As reported by Joey D’Urso of The...

Aston Villa extends Fanatics deal following ‘significant growth’

Aston Villa FC has extended its e-commerce, retail and manufacturing deal with licensed sports merchandise and digital sports platform, Fanatics. The partnership, which originally began...

Everton FC secures ‘club-record’ main partnership deal with Stake.com

Everton Football Club has signed a main sponsorship agreement with crypto online casino and sports betting firm Stake.com in what has been earmarked as...