Wimbledon’s ban on Russian participants faces WTA and ATP backlash

Wimbledon has banned Russian and Belarusian players from its 2022 championships in the sports industry's continued retaliation to Russia’s invasion of Ukraine.  Daniil Medvedev, the...

UCI continues 27-year-long Tissot partnership

The Union Cycliste Internationale (UCI) has extended its partnership with Swiss Watchmaker, Tissot, with the original collaboration dating back to 1995. The firm is the...

NFL taken to ‘next level’ with new UK and Australia General...

Henry Hodgson and Charlotte Offord have been announced as the new General Managers of the National Football League (NFL) for the UK and Australia...

Dillian Whyte partners with Lucky Block ahead of title clash

Heavyweight boxer Dillian Whyte has been announced as the latest brand ambassador of crypto sports games platform Lucky Block, ahead of this weekend’s WBC...

Racehorse Lotto targets ‘proven demand’ with planned £2m raise

James O’Donnell and his brother Hugh have planned £2 million raise to support the expansion of their ‘Racehorse Lotto’ business to bring further growth...

FIVB World Championship moved from Russia to Poland and Slovenia

The Fédération Internationale de Volleyball (FIVB) and Volleyball World have revealed that Poland and Slovenia will host the FIVB Volleyball Men’s World Championship 2022. In...

Futbin sees €105m Better Collective takeover in continued growth of esports

E-football gaming community Futbin has finalised an agreement to be acquired by Better Collective AS in a move which looks to boost the firm’s...

Cazoo strikes further links in football with LOSC partnership

Lille Olympique Sporting Club (LOSC) has formed a multi-year agreement with online automobile retailer Cazoo which becomes the main partner and new jersey sponsor...

Brian Hughes deal boosts Novibet’s brand presence in Ireland

Champion jockey Brian Hughes has partnered with Novibet as the online gambling company looks to strengthen its position in horse racing and in the...

PSG and GOAT develop ‘creative experiences’ in sleeve sponsorship

Paris Saint-Germain (PSG) has formed a partnership with GOAT as the online sneakers, apparel and accessories platform becomes the new official sleeve sponsor of...