Wolfsburg praises ‘genuine added value’ of Flow Lab partnership
Bundesliga club VfL Wolfsburg has partnered with Flow Lab, a start-up developer providing an app which acts as a personalised physical and mental health...
UEFA hits Latvian football club FK Ventspils with seven-year ban
Latvian football club FK Ventspils has been disqualified from UEFA competitions for the next seven years, the football authority’s Control, Ethics and Disciplinary Body...
Norwich terminates ‘error of judgement’ BK8 Sports sponsorship
Norwich City has announced the termination of its short-lived commercial sponsorship deal with Asian operator, BK8 Sports.
The deal, which was confirmed on Monday, was...
Bookmakers commit to Euro 2020 responsible advertising pledge
The bookmakers of the European Gaming and Betting Association (EGBA) have committed to the organisation’s Code of Conduct regarding responsible advertising during the UEFA...
Premier League ‘big six’ reach £20m ESL settlement
The ‘big six’ Premier League teams that agreed to join the European Super League (ESL) have agreed upon a £20 million settlement fee with...
Sportradar abandons SPAC public listing plans
Sports data and analytics company Sportradar has reportedly abandoned its ambitions to go public in collaboration with SPAC Horizon Acquisition Corp. II.
As reported by...
West Ham continues to ‘enhance matchday experience’ with Heineken
West Ham United FC has renewed its sponsorship agreement with beer manufacturer Heineken, continuing cooperation to ‘enhance the match day experience for supporters’.
The new...
Juventus brings ‘more action to fans’ around the globe via Skyworth...
Juventus FC has bolstered its presence in the football space in Asia via an agreement with Chinese television manufacturer Skyworth.
The agreement has seen Skyworth...
TIM to take Serie A sponsorship beyond 25-year mark
The Italian top-flight Lega Serie A has renewed its title sponsorship agreement with telecommunications giant Telecom Italia (TIM).
The latest extension to the long-running agreement,...
UEFA brings Euro 2020 to Epic Games’ Fortnite
UEFA has teamed up with American software developer and publisher Epic Games to launch a 2020 European Championships themed tournament within the Fortnite platform,...