Birmingham City continues StreamAMG partnership following new deal

StreamAMG has struck a new deal with Birmingham City as both entities agree a new long term contract extension. As part of the extension, the...

ECB begins preparations for county cricket’s August return

The England and Wales Cricket Board (ECB) has revealed that professional men’s county cricket will return on 1 August following the season’s postponement due...

West Ham strikes ‘long term’ Umbro extension

West Ham United has announced a long term extension with Umbro that will see the sportswear brand remain the club's official technical partner and...

Everton announces ‘eFriendly’ initiative with Inter Miami CF

Everton has announced that the club will participate in an ‘eFriendly’ with David Beckham’s Inter Miami CF on 4 July as the Premier League...

The Switch partners with TJK to stream UK horseracing

Production and live video delivery platform The Switch has partnered with the Jockey Club of Turkey (TJK) to deliver live horseracing streams from the...

The FA expects £300m revenue drop with redundancies announced

The Football Association's (FA) chief executive Mark Bullingham has announced that the organisation is set to lose £300m and make 124 positions redundant as...

Anderlecht ends 39-year partnership following Belfius Insurance deal

RSC Anderlecht has signed a new front-of-shirt sponsorship deal with Belfius Insurance which will see two of its firms be used throughout the 2020-21...

BHA appoints Charlie Parker to its board of directors

The British Horseracing Authority (BHA) has confirmed that Charlie Parker will join the company’s Board of Directors, following his appointment as the new President...

Aston Villa and W88 deal ends as Cazoo becomes new partner

Aston Villa has announced that its agreement with online betting site W88 will officially conclude at the end of the campaign with Cazoo becoming...

ESA sponsorship tracker highlights growing industry confidence

The European Sponsorship Association (ESA) has expressed its confidence in the commercial industry’s ability to bounce back from the global health pandemic as the...