Lamborghini fuels engagement with bespoke Motorsport.tv channel

Lamborghini Squadra Corse, the motorsport department of the carmaker, has joined Motorsport.tv, launching its own bespoke channel on Motorsport Network’s over-the-top (OTT) digital platform. The...

V-Zug takes title sponsorship of World Curling Championships

White goods company V-Zug has signed a deal to sponsor the next three editions of the World Curling Championships outside of Canada. The agreement, negotiated by...

ECB signs new multi-year partnership with LV=GI

The England and Wales Cricket Board (ECB) has announced a three-year partnership with LV=General Insurance across all international and county-level competitive cricket. Under the terms...

Scottish FA suspends lower leagues for three weeks

The Scottish Football Association (FA) has taken the decision to suspend football below the Scottish Championship for three weeks as the country enters a...

China Mobile grows La Liga presence with media rights deal

Telecommunications company China Mobile has agreed a non-exclusive media rights deal with La Liga which runs until 2022/23. Under the terms of the contract, China...

Exclusive Polish rights to LVision’s BetBooster secured by STS

Poland’s largest gambling and betting operator STS has gained the exclusive rights to LVision’s BetBooster product. BetBooster is a data-driven product that seeks to enhance...

Atletico Mineiro chooses Betano as main shirt sponsor

Sports betting platform Betano has penned its first commercial deal with a sports club, partnering with Brazilian football team Club Atletico Mineiro. Betano made its...

Deadline set for Irish UEFA broadcasting rights bids

The sales process for the Irish broadcasting rights to all UEFA club competitions for the 2021-22 and 2022-23 seasons has begun. Competitions up for grabs...

New COVID-19 strain threatens postponement of Women’s Six Nations

The Women’s Six Nations tournament could be pushed back to an April and May window, according to the PA news agency. Ordinarily, the competition would...

Denise Parkinson joins OneFootball as Global Entertainment Director

Digital sports media firm OneFootball has announced that Denise Parkinson will fill its newly created position of Global Entertainment Director. Parkinson’s new role will see...