Parimatch announces heavyweight partnership ahead of UFC’s Russian return

International betting operator, Parimatch has announced one of Russia’s most iconic fighters, Alexey Oleynik as its latest brand ambassador. Parimatch is the exclusive betting...

EPIC Risk Management continues growth strategy with key appointment

EPIC Risk Management has continued its growth strategy, appointing Pete Wallis, from Sky Betting & Gaming where he led the development of safer gambling...

SportPesa unites with Arsenal for ‘Coaches to Count On’ initiative

Bookmaker SportPesa has continued to build on its flourishing partnership with Arsenal, launching its latest African football initiative ‘Coaches to Count On’. As part of the collaboration, SportPesa will develop...

Lee Drabwell, PBS: Utilising SSBTs to engage racing’s new audience

Last weekend’s record-breaking Randox Health Grand National has emphasised the importance of engaging with a younger audience in horse racing through innovative technologies and...

Manchester City strengthens agreement with Hays recruitment

English Premier League champions, Manchester City has announced the extension of its partnership with recruitment experts, Hays. Since being named as the Official Recruitment Partner of Manchester...

Channel 4 elevates women’s football coverage with new weekly show

Ahead of this Summer’s World Cup, Channel 4 is placing a greater focus on women’s football, partnering with Coca-Cola to launch a new highlights...

Sunderland exploring the possibility of selling stadium naming rights

Sunderland AFC Owner, Stewart Donald has revealed the club is exploring the possibility of selling its naming rights for the Stadium of Light. The potential...

Goodwood extends Unibet partnership

Goodwood Racecourse has announced a new three-year partnership with Unibet, which sees exclusive ownership and naming rights for the operator of the prestige feature races...

Vanarama’s Daryl West on driving the National League’s FIFA 20 campaign

Vanarama is spearheading a campaign, which has already received the backing of a number of clubs and the former FA Chairman David Bernstein, to get...

ARC grows European footprint with Ladbrokes Belgium deal

Arena Racing Company (“ARC”) has strengthened its European footprint, announcing that Ladbrokes Belgium has agreed a deal to take European Racing Channel (ERC) into its...