VfL Wolfsburg partners with Interwetten

Online sports betting brand, Interwetten has been announced as an primary partner of VfL Wolfsburg. The deal means the operator will be the official sports...

FSG’s Liverpool trademarking faux pas

You can’t trademark the name of a location, can you? Surely not. Yet, Liverpool FC’s owners, Fenway Sports Group (FSG), have tried to do...

Financial turbulence continues as EFL season nears

As the EFL prepares for its much anticipated kick off, the plight of Bury FC and Bolton Wanderers continues to highlight the financial vulnerability...

The DFL elevates fight against corruption with Sportradar

The DFL Deutsche Fußball Liga has strengthened its stance on integrity, with the  extension of its engagement with Sportradar Integrity Services to protect against...

ZO Hammers out sponsorship upgrade with West Ham United Women’s team

ZO Skin Health has strengthened its partnership with West Ham United Women’s team, becoming the club’s official back of shirt sponsor for the new...

eToro expands portfolio of Premier League partners

Global multi-asset investment platform eToro has been announced as the ‘Official Online Trading Partner’ of Everton FC.  As part of the deal, the organisation will gain global...

Whistle-to-whistle ban to commence today

As the new football season approaches its kick-off, the sports betting industry seeks to limit its exposure during live sports with the introduction of a'whistle-to-whistle'...

iFollow set for upgrades following positive feedback

Subscription based EFL streaming platform iFollow, which allows fans to watch otherwise non-televised football matches and engage in unique content, is set to upgrade...

KP Snacks partnership expands reach of The Hundred

Aiming to expand the reach of cricket, KP Snacks has been announced as the new Official Team Partner for The Hundred. The new long-term partnership with...

La Liga remains without a UK TV broadcaster

With less than a month until the commencing of the new La Liga season, the league remains without a UK TV broadcaster. The deadline for...