Valencia CF signs shirts sponsorship with Herrero Brigantina
Valencia CF has named Herrero Brigantina both a ‘premium plus partner' and a back-of-shirt sponsor of the LaLiga club.
The deal will see the insurance...
Team Vitality secures first international partnership with a betting company
Team Vitality has linked with GG.BET as the latter becomes the international betting partner of the CS:GO superteam.
The collaboration looks to create experiences and...
Liverpool FC continues content series in Nivea Men extension deal
Liverpool FC and Nivea Men have extended their partnership for a further three years, including a continuation of their content series.
As the 2022-23 season...
Southampton FC, Sarah Batters: NFTs a ‘major pillar’ of engaging football...
Southampton FC’s new kit for the 2022/23 season has seen the Premier League side tap into the blockchain and web3.0 space as it continues...
PlanetPay365 expands Serie A presence with Torino FC
Torino Football Club has announced PlanetPay365 as the club’s official value-added services partner for the next two seasons.
The collaboration will make its debut this...
Nike strengthens women’s football commitment in FA ball supply deal
The FA has announced a multi-year partnership with Nike as the latter looks to deepen its commitment to women’s football.
The deal sees Nike become...
Report: Sir Jim Ratcliffe “a potential buyer” if Glazers look to...
Sir Jim Ratcliffe wants to purchase a stake in Manchester United FC, according to reports from The Times and Bloomberg.
The British billionaire’s interest in...
Mumbai City FC partners with Stake News bookmaker affiliate
Indian Super League (ISL) club Mumbai City FC has signed a multi-year agreement with Stake News, a platform affiliated with Stake.com.
A sports news platform,...
Jean Charles Gaudechon leads OneFootball’s fan-led experience venture
OneFootball has announced that it has hired Jean Charles Gaudechon as Chief Executive of its OneFootball Labs joint-venture with Animoca Brands and Liberty City...
ITV to broadcast NFL games and shows in UK and Ireland
The NFL has formed a partnership with ITV which will see the broadcaster become the sport’s new free-to-air television home in the UK and...