UK govt aligns £35m cricket investment with major tournaments

High angle view of cricket equipment on field during sunny day.
Prime Minister Rishi Sunak has unveiled a £35m initiative to enhance grassroots cricket facilities and promote wider access to the sport within state schools. This...

ITV brings Serie A football to free-to-air viewers

Serie A flag in wind.
ITV has announced that it will be showing live Serie A football matches free-to-air from this weekend until the end of the season.  Each week,...

Report: Manchester United cancels credit cards to ensure PSR compliance

Old Trafford from above.
Manchester United has cancelled the corporate credit cards of senior figures at Old Trafford to reduce costs and help the club comply with profit...

Report: WSL nets media and sponsorship renewals to drive further growth

Barclays Women's Super League (WSL)
The Women’s Super League (WSL) is set for a significant boost over the coming years according to two separate reports by The Telegraph. The...

The Red Way: Liverpool leads Premier League in sustainability

Liverpool F.C. flag waving with the clouds background.
Liverpool FC has revealed it leads the Premier League in sustainability in its recent ‘The Red Way’ 2022/23 season report - the club’s sustainability...

BOXXER nets record 746k viewers for Wardley v Clarke on Sky...

BOXXER nets record 746k viewers for Wardley v Clarke on Sky Sports
BOXXER’s partnership with Sky Sports proved fruitful over the Bank Holiday weekend as the boxing promotion’s Easter Sunday bout between Fabio Wardley and Frazer...

Leicester City reacts to ‘significant setback’ amid PSR charge

King Power Stadium, home stadium of Leicester city football club.
Leicester City FC has revealed a loss of £89.7m for the 2022/23 season in its latest financial report, after being charged by the Premier...

EFL unveils first round of EDI ratings: Bronze, Silver, Gold

Football with Sky Bet EFL branding.
The EFL has announced the first group of clubs to receive EFL Equality Code of Practice ratings.The league has sent EFL Equality Code of...

Gareth Bale joins SBOTOP sports ambassador roster

Gareth Bale joins SBOTOP sports sponsorship roster
Former Wales international and Premier League star Gareth Bale has joined SBOTOP as a brand ambassador. The international betting operator, owned by Isle of Man-based...

Barclays adds to women’s sports portfolio with New York Liberty

WNBA franchise New York Liberty has expanded its commercial portfolio with the addition of Barclays as official banking partner. The UK-based multinational bank will sponsor...