Kansas City Current signs stadium naming rights deal with CPKC
National Women’s Soccer League (NWCL) club Kansas City Current has reached an agreement with railway company CPKC for the naming rights of the team’s...
Tennis Channel brings Sportradar onboard for a DTC streaming overhaul
Tennis just became more accessible after American cable network Tennis Channel selected Sportradar as its partner of choice to power its tennis streams.
Sportradar will...
Netflix greenlights racers-golfers showdown to celebrate F1 Las Vegas Grand Prix
Broadcasting service company Netflix will pit racing drivers and golfers against each other in an event commemorating the inaugural Formula 1 Las Vegas Grand...
London Super Bowl ‘a possibility’ according to NFL commissioner Goodell
NFL commissioner Roger Goodell has hinted that the league is exploring the idea of a Super Bowl taking place in London.
With the NFL currently...
Formula 1 signs American Express as Official Americas Payments Partner
Formula 1 has reached a deal with American Express that will see AmEx becoming the racing competition’s official payments partner in the Americas.
The partnership...
Charlotte Hornets and MeetKai invite fans to the first virtual NBA...
The Charlotte Hornets are teaming up with conversational AI firm MeetKai to launch the first NBA virtual fan shop.According to MeetKai, the new digital...
Penguins upgrades away kits with First National Bank logo
NHL team the Pittsburgh Penguins has signed with F.N.B. Corporation and its subsidiary First National Bank in a new away game kit partnership.
As part...
NFL Players Association signs Infinite Athlete to strengthen commercial appeal
The NFL Players Association (NFLPA), through its commercial branch NFL Players Inc., has invested in tech company Infinite Athlete to benefit professional football.
According to...
Golden State Warriors wins approval for new WNBA franchise
NBA team Golden State Warriors has announced the forming of an expansion team that will participate in the WNBA starting 2025.
Being the first new...
Inaugural Tiger Woods TGL golf season to be shown on ESPN
ESPN has secured the broadcasting rights for the inaugural season of Tiger Woods and Rory Mcllroy-founded TGL Golf.
The new tournament, a partner of PGA...