NHL announces early holiday break following COVID fears

The National Hockey League (NHL), along with the NHL Players' Association, has agreed to postpone five games on Thursday. The two remaining games on the...

PGA Tour rolls over BetMGM marketing and content sponsorship

The PGA Tour has announced an extension of its marketing and content partnership which sees BetMGM as an official betting operator of the competition. The...

NBA appoints Emmy award winner as President, Content and Executive Producer

The National Basketball Association (NBA) has appointed Gregg Winik, as its new President, Content and Executive Producer from 1 January. The Emmy Award winner who recently...

NBC Sports joins FOX Sports in broadcasting all 43 USFL matches

The United States Football League (USFL) has announced a multi-year agreement with NBC Sports to cover its regular and postseason games beginning in April...

NWSL boosts crypto education and investment with Voyager Digital

The National Women's Soccer League (NWSL) has named its first-ever cryptocurrency brokerage partner as US-based platform Voyager Digital. The league looks to build upon its...

NHL arenas ‘already in-use’ if players decide not to attend Beijing...

Gary Bettman, National Hockey League (NHL) Commissioner, has stated that US participation in the 2022 Winter Olympics is going to have to be a...

Athletes Unlimited fights climate change under Aspiration assessment

Athletes Unlimited has entered into a partnership with Aspiration as the organisation becomes the first to produce a US-based carbon neutral professional sports leagues. Beginning...

CFL ‘redefines’ relationship with fans in Genius Sports deal

The Canadian Football League Agree (CFL) has signed a partnership with Genius Sports in a bid to boost fan engagement and strengthen its media...

Western & Southern strengthens links with tennis through sponsorship extension

Cincinnati’s Western & Southern Financial Group has extended its title sponsorship of the Western & Southern Open for an additional three years.  The collaboration has...

NFLPA, Draftkings and OneTeam together bring gamified NFTs

The NFL Players Association (NFLPA), along with DraftKings and OneTeam, has shared its plans to introduce gamified NFT (non-fungible token) collections. Set to launch on...