Ibotta to continue prominent presence on Pelicans kit
The New Orleans Pelicans and Ibotta have renewed their agreement, which made the mobile rewards platform the team’s official jersey patch partner.
The firm’s brand...
Natalie Robyn becomes first CEO of FIA
The Fédération Internationale de l'Automobile (FIA) has appointed Natalie Robyn as the group’s first ever CEO.
American-born Robyn is an international executive with over 15...
First for bodybuilding as Mr Olympia Brasil forms UpSports.Bet deal
Bodybuilding championship, Mr Olympia Brasil, has announced a collaboration with UpSports.Bet.
Heralded as an ‘unprecedented action in the global betting industry’, the deal is the...
DRL expands a ‘new frontier of tech-driven sports’ with Google Cloud
The Drone Racing League (DRL) has partnered with Google Cloud to bring the first professional drone race to Silicon Valley, launching during the 2022–23...
Castore to drive maximum performance with Oracle Red Bull Racing
Oracle Red Bull Racing has partnered with Castore as the sportswear brand will supply the Oracle Red Bull Racing Team personnel with kit.
From 2023,...
Capgemini to increase ‘global support’ for Rugby with IRFU
The Indian Rugby Football Union (IRFU) has announced a partnership with Capgemini in support of India’s Rugby 7s teams.
The information technology company is already...
Manny ‘PacMan’ Pacquiao becomes an M88 Mansion ambassador
Manny ‘PacMan' Pacquiao has announced that he has become the latest ambassador of Asian online betting platform M88 Mansion.
The Filipino boxer is set to...
ECL names Stake.com a main partner of European Cricket Championships
The European Cricket Championships has named Stake.com as a principal partner of the European Cricket League (ECL) competition.
Taking place from 12 September to 14...
UEFA and bwin launch fan-led ads across European territories
In UEFA’s partnership with Bwin, the pair have announced a ‘Love Knows No Boundaries’ ‘fan-led’ campaign which will go live in its seven key...
ETTU places integrity as its ‘top priority’ with Sportradar
The European Table Tennis Union (ETTU) and Sportradar Integrity Services has formed a partnership to oversee match safeguarding across the body’s events.
The deal sees...