Wanda Sports sells IRONMAN to Advance for £610m
Wanda Sports Group has agreed to sell The IRONMAN Group, one of the world’s biggest triathlon, running, trail running, cycling and mountain biking events...
Wadhams appointed as Extreme E scientific committee lead
Furthering its commitment to produce an eco-friendly event whilst also conducting climate research, Extreme E has launched its scientific committee headed by the University...
Ironman assembles virtual reality triathlon series
Extreme running and triathlon organisation, the Ironman Group, has revealed it will launch a virtual reality triathlon series in order to allow athletes to...
FOX Sports gears up to air NASCAR Esports series
NASCAR’s newest esports tournament, the eNASCAR iRacing Pro Invitational Series, has announced that it will be aired on FS1 and the FOX Sports app.
The...
McLaren ‘Buzz’ round the track with latest partnership
Set to begin as of the start of the upcoming 2020 Formula One (F1) season, the McLaren Racing team has announced a brand new...
German ice hockey league partners with mybet
Germany’s premier ice hockey league the Deutsche Eishockey Liga (DEL) has announced online bookmaker mybet as its digital partner for the play-off knockout phase.
The...
Sky Sport announces Red Bull TV broadcast deal
Red Bull TV has announced its catalogue of extreme sports will be broadcast on Sky Sport, New Zealand's Sky broadcasted pay-television group.
The multi-year deal...
Infront confirms €100m 12-year CEV partnership
Sports marketing company Infront has officially announced a 12-year extension with the European Volleyball Confederation (CEV) at the Extraordinary General Assembly in Austria.
The partnership,...
GPA calls for ban on betting adverts during live GAA broadcasts
Betting adverts shown during live broadcasts of gaelic football and hurling could be banned, after the Gaelic Players Association (GPA) submitted proposals to the...
Swiss company V-ZUG sponsors Ice Hockey World Championships
Swiss household appliance manufacturer, V-ZUG has been announced as an official sponsor of the 2020 IIHF Ice Hockey World Championships, held in Switzerland.
As part...