Lega Basket Serie A announces StarCasinò as its new official gaming...
Bettson Group’s Italian branch, StarCasinò, is set to become the official gaming partner for Lega Basket Serie A as part of a sponsorship deal...
FC Köln elevates esports commitment with SK Gaming investment
German football team FC Köln has joined forces with Daimler AG, the parent company of car giant Mercedes-Benz, to purchase a 67 per cent...
U.S Soccer Federation strengthens sponsorship portfolio with Volkswagen
The U.S Soccer Federation has further affirmed its commitment to enhancing the popularity of soccer in the United States, signing a unique multi-year presenting partnership...
Complete Italian sports betting sponsorship ban pushed back
AGCOM chief Angelo Marcello Cardani has confirmed to Italian Serie A clubs, they will be able to see out their sports betting sponsorship deals...
Resurgent Reds in the hunt for record sponsorship deal
By the summer of 2020, Liverpool Football Club will be coming to the end of its current kit deal with New Balance.Signed in 2015,...
FA probes West Ham-USM sponsorship deal
The Football Association (FA) is set to carry out inquiries into West Ham’s sponsorship agreement between the women’s team and a leading sports management...
Stephen Curry announced as new Rakuten US Brand Ambassador
Three-time National Basketball Association (NBA) champion Stephen Curry has been signed by Rakuten as a brand ambassador as part of a multi-year contract.Curry will...
Toffees sweet for first International Payments Partner
Everton Football Club have announced a first international payment partner, unveiling a multi-year agreement with moneycorp.The deal will see the global specialists in...
NFL expands sponsorship portfolio with Caesars partnership
The National Football League has unveiled a new partnership with Caesars Entertainment to become the league's first-ever 'Official Casino Sponsor of the NFL'.The multi-year...
UFC unveils first-ever ‘Official Poker Partner’
PokerStars became the UFC’s first-ever ‘Official Poker Partner’ at last weekend’s UFC 232 event, which took place at the The Forum in Inglewood, California.The partnership...