UEFA to ‘spark a revolution’ with first women’s football podcast
UEFA has unveiled its first ever pan-European women’s football podcast, hosted by a handful of professional female footballers as part of the governing body’s...
Football’s Festive Featurettes: Liverpool’s ‘Blood red’ Christmas
The quintessential Christmas advertisement has become as much a part of the festive ritual as a tree decorated in lights or a wreath hanging...
Serie A club launches weekly show on Twitch
Italian club AC Milan has joined its European rivals in signing up to video streaming service Twitch.
The Serie A side’s official channel will feature...
DAZN unveils OTT boxing-centred streaming service
Media company DAZN’s over-the-top (OTT) streaming service has launched today, with Billy Joe Saunders’ super-middleweight bout against Martin Murray set to headline the platform...
Football’s Festive Featurettes: Ben Chilwell and the sacred scarf
The quintessential Christmas advertisement has become as much a part of the festive ritual as a tree decorated in lights or a wreath hanging...
Brazilian footballer to subscribes to Betmotion in sponsorship agreement
Online gambling platform Betmotion has teamed up with Brazlian international footballer Cristiane Rozeira in a one-year agreement, which will allow the company to use...
Facebook to drive One Championship engagement in new partnership
Mixed martial arts (MMA) promotion One Championship has agreed a deal with social media network Facebook to create custom content and promote its athletes...
Sportradar announces new product set to transform the fan experience
Sportradar has today launched a new product aimed at sports media companies that will revolutionise the landscape of the fan experience, according to a...
UFC expands deal with Snapchat to deliver new short-form content
The Ultimate Fighting Championship (UFC) and Snapchat has extended its partnership, bringing viewers new and exclusive features and content via the multimedia application.
Content from...
SofaScore: Strengthening fan engagement with expansive data
Daniel Jurilj Ad operations and Sales Manager at SofaScore underlined the importance of maximising data when it comes to fan engagement, as well as...