Rivaldo Vitor Borba Ferreira has been named the first brand ambassador of Asian online gaming firm Asaa88.
The former Brazilian professional footballer, regarded as one of the greatest players of all time, grants the operator advertising rights to Rivaldo for the entirety of its advertising and marketing campaigns in the continent.
“I’m excited to start this collaboration with Asaa88 because they express my great love of football, and I’m looking forward to playing a role in their many plans to publicise the company to current and future players across Asia,” Rivaldo asserted.
Furthermore, Asaa88 highlighted that the partnership looks to ‘strengthen its core values’, representing the company’s commitment and dedication to expanding the brand’s appearance.
The attacking midfielder’s senior career began in 1991, when he joined Santa Cruz FC. He moved to Mogi Mirim in 1992 and to Corinthians in 1993. The respective year, he changed clubs, first to Palmeiras, then to Deportivo. In 1997, he joined Barcelona in a swap agreement with Deportivo.
In five years with Barcelona, he made 157 appearances and scored 86 goals, winning La Liga in 1998 and 1999 and the Copa del Rey in 1998. His other major clubs were Olympiacos in Greece and FC Bunyodkor in Uzbekistan.
The General Manager of Asaa88 added: “We are excited to welcome Rivaldo to Asaa88, a man who shares many of the same beliefs as our brand and who is constantly looking for potential to achieve greatness.”
“Rivaldo will support us to engage our Asian potential users, and working with him as a brand ambassador is one of many exciting upcoming projects for Asaa88 in the coming year!”