The Professional Women's Hockey League (PWHL) has named FanDuel as its official sportsbook partner and exclusive in-app streaming partner in the US.As part of the agreement, hockey fans will have access to live streaming of up to 90 regular...

In today’s digital age, the quest for popularity has extended far beyond social media influencers, with athletes and sports organisations now battling for recognition not just for their on-field achievements but also for their public personas.Success in sports has...

Leicester City’s front-of-shirt partner, the online sportsbook and casino firm BC.GAME, has lost its operating licence according to Josimar, a football news outlet.Josimar claims to have seen a Curaçao Gaming Control Board (GCB) document stating that the regulator is...

Middlesbrough Foundation will feature as the club’s front-of-shirt sponsor this weekend, following a sponsorship donation by Kindred, Middlesbrough's principal partner. Following the gesture by Kindred, Middlesbrough Foundation’s logo will feature on the front of the men’s first-team shirts in its...

Philadelphia Flyers of the National Hockey League (NHL) has signed its first deal with a betting company in some time.The hockey team has announced a deal with PokerStars, an online gaming brand owned by the multinational betting conglomerate Flutter...

Puma has signed a long-term partnership with the Portuguese Football Federation (FPF) which will see its Portuguese national teams wear Puma kits for the first time. Starting from early 2025, Puma will equip Portugal men’s, women’s and youth teams with...