Sponsorship News

A general view inside the MKM Stadium prior to a Betfred Super League rugby fixture featuring Hull FC.

RL Commercial and IMG re-launch improved ‘Our League’ app

Rugby League Commercial and IMG have re-launched Our League, Rugby League’s official fan app, in partnership with Urban Zoo.Following the update, supporters are able to access the latest news, videos and key information on the app’s Match Centre. This...
Welsh teams could head to Europe under FAW’s League Cup revamp plans

Welsh teams could head to Europe under FAW’s League Cup revamp plans

The Football Association of Wales (FAW) is proposing a major shapeup of the country’s football league structure which could see more teams compete in Europe.Announced today (13 January), the plans would see the winner of the Welsh League Cup...
https://issuu.com/sbc.global/docs/sbc_leaders_issue_34?fr=sYmEzMzc2MzEyNjE

SBC Leaders Magazine: LeoVegas CEO Gustaf Hagman talks trust in MGM

Trust is the defining characteristic of the international BetMGM brand rollout, LeoVegas CEO Gustaf Hagman tells the new edition of SBC Leaders magazine.The cover feature of issue 34, published today, sees Hagman discussing life at LeoVegas following its acquisition...
Jets, Browns and Jaguars to play in NFL London fixtures this year

Jets, Browns and Jaguars to play in NFL London fixtures this year

The National Football League (NFL) has confirmed that the New York Jets, Cleveland Browns and Jacksonville Jaguars will play in London this year.Tottenham Hotspur's Tottenham Hotspur Stadium will host the Jets and the Brows, while the Jaguars will return...
the logo of Paris Saint Germain football club on an official jersey.

PSG ‘shapes future of digital engagement’ with Bipanda deal

Paris Saint-Germain (PSG) has named Bitpanda as its new premium partner and official crypto trading partner.Under the multi-year agreement, Bitpanda's branding will be showcased at the Parc des Princes. It also includes digital activations, player involvement in content creation...
Monaco - 03-07-2024: Monaco player #55 Mike James is seen with #2 Elie Okobo, #4 Jaron Blossomgame, #11 Alpha Diallo, #45 Donta Hall during the match between AS Monaco and Red Star Belgrade.

AS Monaco Basket joins forces with zondacrypto for Euroleague

Basketball team AS Monaco Basket has announced European crypto exchange zondacrypto as its main partner for the Euroleague competition.Under the agreement, zondacrypto’s logo will appear on the front of the game jerseys of the current French champions.According to Monaco...