Two Circles finalises deal for TRM Partners agency

Sports marketing agency Two Circles has acquired sponsorship sales and data firm TRM Partners. Two Circles, which works with more than 300 sports rights owners...

NHL and UFC renew contracts with EA Sports

Electronic Arts (EA) has renewed its existing deals with the National Hockey League (NHL) and the Ultimate Fighting Championship (UFC), it has confirmed. The multi-year deal...

Disney to swoop for NFL’s Sunday Night Football

Disney has challenged the NBC network for the domestic media rights to the National Football League’s ‘Sunday Night Football’ package, according to the New...

DraftKings Pink ‘Em raises $113,000 during breast cancer awareness month

DraftKings’ second-annual Pink ‘Em initiative, in collaboration with the Larry Fitzgerald Foundation, has raised $113,000 to help fund breast cancer research.  The initiative, which features...

NFL players to become stakeholders in Monkey Knife Fight

The National Football League Players Association (NFLPA) has linked up with Monkey Knife Fight, a fantasy sports gaming platform, and sports company OneTeam Partners...

Nuggets’ Pepsi Center to be renamed in Ball Corporation multi-partnership

Kroenke Sports and Entertainment (KSE) and aluminium packing company Ball Corporation have agreed deals with a handful of professional sporting teams to become the...

Unibet signs on to become Philadelphia Eagles’ sportsbook partner

Unibet has expanded its sponsorship with the Philadelphia Eagles to become the official sportsbook partner of the National Football League (NFL) team. In November 2019,...

49ers select Joov as official light therapy partner

The San Francisco 49ers have joined forces with Joovv Red-Light Therapy in a unique collaboration which sees the 49ers become the first sports franchise...

BetMGM named as Tennessee Titans sports betting partner

BetMGM has been named as the official sports betting partner of the Tennessee Titans as NFL sides continue to strike deals with gambling firms...

Pointsbet agrees sports betting partnership with Chicago Bears

Following on from its partnership with the NFL’s Indianapolis Colts, Pointsbet has been named as the official sportsbook operator of the Chicago Bears. As a...