FC Porto links with Betano as firm secures sixth Portuguese partner
FC Porto of Portugal’s Primeira Liga has signed a betting partnership with Greek operator Betano, marking the firm’s sixth agreement with a club in...
Report: Intense bidding battle for US Premier League rights anticipated
A fierce bidding contest for the US media rights to the English Premier League is anticipated, with Comcast’s contract due to expire at the...
LaLiga partners with Socios.com in fan engagement promotion
LaLiga has announced that blockchain-driven solution Socios.com has become its new global fan engagement partner, in a bid to further engage the league’s global...
EA Sports to bring ‘unique characteristics of football’ with Seria A
EA Sports has announced its new partnership with Lega Serie A, beginning with the FIFA 22 title, which includes 14 exclusively licensed teams.
In line...
Three Premier League teams ink deals with Parimatch
Three Premier League clubs - Aston Villa, Brighton and Hove Albion and Southampton - have signed agreements with sports betting tech developer Parimatch Tech.
Under...
Leeds United land ‘first club to sell on TikTok’ title
In a new e-commerce partnership, Leeds United has teamed up with TikTok to become the world’s first ever football club to sell official merchandise...
Hibernian links with Sportemon Go in Scottish football first
Hibernian Football Club has announced an official partnership with Sportemon Go, (SGO), where the latter will invest a significant six figure sum each season...
Genius moves to enhance football position with Ian Wray appointment
Sports data specialist Ian Wray has been appointed to oversee Genius Sports’ expansion in the global football market, as the sports data and technology...
Crypto.com to become PSG official cryptocurrency platform
Paris Saint-Germain has announced a multi-year partnership with cryptocurrency platform Crypto.com, which will become its official cryptocurrency platform partner.
The partnership will also include the...
Japan ‘no longer in position’ to host 2021 Club World Cup
The Japanese FA has opted out of hosting this year's FIFA Club World Cup, which is due to begin in December, in regards to...