How Sutton Utd will harness FA Cup’s commercial power in Birmingham...

The phrase "the magic of the FA Cup" is believed to have originated around the 1888/89 season, gaining popularity when Warwick County, a non-league...

Matchday Programme: Neil Rowe – ‘Nothing compares’ to the FA Cup

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

Racing Club’s Roby Martinez Alvarez – Maintaining DNA amid commercial deals

Latin America is home to some of the most passionate sports fans in the world, especially when it comes to football. An important and...

Matchday Programme: Jake Ashton – The Pep effect on English football

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

Santiago Gandara, BetWarrior: Partnering with national football is a matter of...

In part of his interview with Insider Sport, Santiago Gandara, Chief Marketing Officer at BetWarrior, breaks down the dynamics and goals of the betting...

Santiago Gandara, BetWarrior: LatAm a few steps behind UK but on...

The relationship between betting and football is as old as the respective industry and the sport itself. This relationship has been coming under increasing...

Matchday Programme: Chris Newbold – Woods had the will to win

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

Matchday Programme: Marc Ramsden – Nat Lofthouse inspires the extraordinary

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

eToro’s Stephanie Wilks-Wiffen: The natural synergy between sports and eToro

In recent times, there has been a noticeable uptick in financial companies leveraging sports sponsorship strategies to enhance their brand presence.Social trading and multi-asset...

BatFast: Bridging the gap between entertainment and participation via simulation technology

Data and technology has transformed a myriad of sports to enhance the viewing experience to new heights as fans are gaining new ways to...