FIFA risks 22.6% World Cup reach loss amid India and China...

FIFA is racing the clock to secure broadcast deals in India and China as valuation gaps and weak broadcaster appetite threaten global reach just...

How HPE keeps the world’s biggest sports events connected

Simon Wilson, Chief Technology Solutions Leader at HPE Aruba Networking, on AI, zero-touch infrastructure, and the phone-first transformation of live sportSimon Wilson has spent...

From the NFL to the MLB, are US broadcast rights too...

MLB becomes the latest US sports league to potentially be under the federal spotlight over its vast amount of broadcast rights packages distributed to...

Sky Sports backs Jake Paul’s new women’s boxing promotion

Sky Sports has faced competition in the boxing broadcast space, but is placing its faith in a new venture from Jake Paul’s Most Valuable...

ITV drops plans for in-games ads for 2026 World Cup 

Despite testing picture‑in‑picture ads during the Six Nations, ITV looks unlikely to use the format at the upcoming World Cup. ITV is reportedly not planning...

Is Dagenham following the Wrexham playbook with KSI?

Dagenham & Redbridge’s use of KSI’s expertise is catching the eye of broadcast experts, but the challenge will be turning global attention into lasting...

UEFA is the latest to go direct to consumer, but is...

The direct-to-consumer streaming service would be to enable specific markets to watch Champions League football via subscription service.  UEFA is reportedly in early-stage talks of...

Sky Sports backs Dana White to build boxing’s next era 

The battle lines are now drawn between Zuffa Boxing and Matchroom Sport, with both promotions locking in broadcast partners just weeks apart.Sky Sports has...

Why Premier League + could revolutionise football broadcasting forever

The long-speculated Premier League streaming service is no longer a dream, it is becoming a realisation as CEO Richard Masters confirmed a direct-to-consumer service...

Q&A: Camilo Durana on Messi, media innovation and MLS’ $23bn momentum

Major League Soccer (MLS) has undergone a surge in fan popularity, commercial growth and global appeal in the last several years and is projecting...