PFL and U-NEXT bring MMA Action to Japan

PFL fighter raising his arms in celebration.
Professional Fighters League (PFL) has signed an exclusive domestic partnership with U-NEXT to deliver MMA to fans in Japan. The multi-year agreement with Japanese streaming...

Stake.com and Lucky Block ink MMA deals in latest sports marketing...

Stake.com and Lucky Block ink MMA deals in latest sports marketing push
Engagement between cryptocurrency betting and MMA continued to grow this week as two of the sector’s most high-profile operators, Stake.com and Lucky Block, inked...

DAZN names Brice Daumin as France and Switzerland CEO

DAZN
DAZN has made the latest major move in its strategy for French sports media leadership by appointing former Canal+ Managing Director, Brice Daumin, as...

UFC brews support for veterans with new coffee sponsorship

UFC Octagon during Fight Night: Brunson vs. Machida in Brazil.
UFC has selected Black Rifle Coffee Company (BRCC), a company founded to support veterans, as its organisation’s official coffee. The world’s premier mixed martial arts...

Entain’s Ladbrokes Aus partners with UFC in regional deal

Entain’s Ladbrokes Aus partners with UFC in regional deal
Entain has signed a two-year contract renewal with the UFC in Australia and New Zealand, swapping its Neds brand with Ladbrokes Australia as the...

PFL lands shot in LatAm media with Torneos renewal

PFL lands shot in LatAm media with Torneos renewal
The Professional Fighters League (PFL) has secured its continued media visibility in Latin America via a renewal of its partnership with Argentine sports media...

NBC partners with Cosm for “Shared Reality” sports matches

Football fans watching a game in a stadium.
NBC Sports has announced a new partnership with Cosm to deliver “Shared Reality” sports matches including English Premier League games.  The American-based broadcasting network announced...

DAZN continues building up French profile with PFL rights

DAZN continues building up French profile with PFL rights
The Professional Fighters League (PFL) has secured yet another boost to its European reach via a deal with DAZN. Following a transformative 2023, the London-based...

Global Fighters Union set up for combat sports athlete representation

Global Fighters Union set up for combat sports athlete representation
An alliance of athletes, political activists and trade unionists have detailed plans for a combat sports-oriented trade union, the Global Fighters Union (GFU). This marks...

Jerome Mazet becomes PFL MENA GM to consolidate regional position

credit: Shutterstock
As part of its efforts to be the “preeminent MMA league” in the Middle East, the Professional Fighters League (PFL) has announced Jerome Mazet...