UK online betting operator Betway has strengthened its cricket sponsorship portfolio, agreeing a three-year-deal to become the official betting partner of the Mzansi Super League T20.
The deal sees Betway become the official global betting partner of the Mzansi Super League T20, which takes place in Johannesburg, Tshwane, Durban, Nelson Mandela Bay, Cape Town and Paarl, it is broadcast live in the UK and the first fixtures have already provided some great action.
Former South African international AB de Villiers impressed the locals as he hit fifty in vain as Tshwane Spartans were beaten by Cape Town Blitz, while Nelson Mandela Bay Giants beat the Jozi Stars.
Betway’s latest deal marks the operator’s significant steps in expanding its presence within Cricket, after it was also recently confirmed as the official betting partner of both the men’s and women’s Cricket West Indies (CWI) sides.
Betway CEO Anthony Werkman, commented on the newly formed partnership: “We are really pleased to be on board at the start of this new look T20 tournament.
“Being involved as a global partner shows the ambition Betway has to become a recognised worldwide supporter of elite professional sport, and the names appearing in this tournament certainly fit that bill.
“I am sure that the crowds will enjoy the games and we look forward to delivering an exciting experience for our customers too over the next three years.”
Cricket South Africa CEO, Thabang Moroe, added: “We are thrilled to have sports betting brand, Betway, on board to join our roster of sponsors, all whom have committed to helping us take Mzansi T20 to the world through the game of cricket.”