Online sports betting operator, MansionBet has been announced as the official UK betting partner of Newcastle United.
The two-year deal, brokered by SEM Global, will see MansionBet benefit from a presence across the betting terminals in St James’ Park. The operator will also seek to engage with Toon fans and will be working closely with the club to build a relationship with the club’s loyal fans.
Dale Aitchison Head of Commercial at Newcastle United added: “We are delighted to welcome MansionBet to our family of partners. MansionBet has a proven track record when it comes to Football Sponsorship and we look forward to working with them and delivering a fantastic betting service to our fans on a matchday.”
Along with ticket giveaways, the sports betting site will offer fans special price boosts and exclusive deals, as well as a brand-new free to play game, Toon Predictor.
Keen to engage and give back to the fans, MansionBet will give supporters the chance to predict the correct score and first goalscorer to win money-can’t-buy prizes such as a training ground experience, including a player meet and greet.
Mansion Group, have had a long history of Premier League sponsorship, including Tottenham Hotspur, Manchester City, Crystal Palace and are the existing Official Partners of AFC Bournemouth for the fifth consecutive season.
Karel Manasco, CEO of Mansion added: “We are excited to add Newcastle to our growing portfolio of sponsorships to increase our reach in the UK and Ireland. We have plans for activities that will benefit both the club and the fans.
The deal comes as Newcastle fans are going through a mixed summer, with the club’s much adored former manager Rafael Benitez departing for China. Nonetheless, the Toon broke its record transfer fee, just weeks after Benitez left with the signing of Hoffenheim forward, Joelinton.