The NFL has announced a partnership with Verizon Business which will deliver a managed private wireless solution across each of the league’s 30 US stadiums.

This will include support for coach-to-coach communications on the field in terms of ‘speed, security and reliability’.

Verizon will showcase this solution in a 30-second commercial spot “Next Season Starts Now,” looking to air immediately following the Super Bowl LVII broadcast on 12 February. 

Sowmyanarayan Sampath, CEO, Verizon Business, said: “In an NFL game, every moment matters – seconds matter – as the margin between winning and losing is miniscule. The backbone of world-class play on-the-field is communication.

“The NFL understands and leans into the power of innovation and technology and this managed private wireless solution deployment is a testament to how the NFL uses the latest technology for the game.”

The wireless solution was ‘successfully piloted’ during all five international NFL games this season spanning across the UK, Germany and Mexico. This included deployment and management of the private wireless technology, testing and coordination and in-game operational support, the group outlined.

Overall, the firm aims to enable leagues, teams, and stadium operators to create and deliver better fan experiences and achieve desired venue operations outcomes, via autonomous or cashierless retail, accelerated access, and crowd analytics as a service, to name a few.

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