AS Monaco forges Russia-facing deal with Liga Stavok
AS Monaco has signed a regional partnership with Russian sports betting operator Liga Stavok, as it aims to strengthen its presence in the country.The...
S.S Lazio names Binance new shirt sponsor
S.S. Lazio has announced an agreement with Binance, for the latter to become the club's new main jersey sponsor. In collaboration with the blockchain ecosystem...
ITF launches Cup Final fan tokens with Socios
The International Tennis Federation (ITF), alongside Kosmos Tennis, has announced plans to launch the official Fan Token of the Davis Cup By Rakuten on...
DraftKings expands in NHL creating ‘exciting content’ for fans
DraftKings has announced a deal with the National Hockey League (NHL) to become its official sports betting, daily fantasy Sports and igaming Partner in...
CLC enables athlete-participation in licensing programmes
Licensing company CLC has partnered with OneTeam to offer individual opt-in for co-branded licensing opportunities combining athlete name, image, and likeness (NIL) with collegiate...
E-sports’ Endpoint CeX releases NFTs in Socios partnership
Endpoint CeX, in partnership with Chiliz, has announced its launch of a $ENDCEX Fan Token on Non-Fungible Token (NFT) platform Socios.com.The Esports organisation looks...
Two Circles covers advertising sales across NFL
Two Circles has expanded its partnership with the National Football League (NFL) to cover international advertising sales across NFL-owned digital platforms.The two-year collaboration sees...
US Ski & Snowboard gains Textron Aviation sponsorship
US Ski & Snowboard has announced Textron Aviation as the organisation's official general aviation aircraft and aviation products sponsor.The manufacturer has revealed a ‘special-edition’...
Betano ups Portugal CSR duties as sponsor of the Sporting Foundation
Portugal Primera Liga football club Sporting Clube de Portugal (Sporting Lisbon) has announced that Betano will serve as principal partner of its charity arm...
Fantasy football app claims non-gambling status in UKGC evaluation
Sorare has responded to the UK Gambling Commission (UKGC) decision to place its fantasy football platform under investigation.Yesterday, the commission confirmed that it was...