NBA unites with Sportradar and Genius Sports

The National Basketball Association (NBA) has unveiled its first betting data partnerships in the US, with Sportradar and Genius Sports gaining non-exclusive rights to...

Fighting Fifth Hurdle unveils BetVictor as new partner

Newcastle’s much anticipated Fighting Fifth Hurdle - the first Grade 1 hurdle of the 2018-2019 national hunt season has new sports betting sponsor in BetVictor.BetVictor’s...

Manchester City strikes new deal with Data Backup and Storage Partner...

Manchester City have formed a new deal with, with Acronis which will see the technology leader work  with the Club to enhance and develop...

MLS strengthens esports commitment

Major League Soccer (MLS) and EA SPORTS have strengthened their collaboration, in order to expand the eMLS competition.Atlanta United, D.C. United, and FC Cincinnati have all joined the competitive FIFA...

Limerick confirms partnership with Matchbook Betting Exchange

Limerick Racecourse has unveiled a three-year agreement with Matchbook Betting Exchange to become the new sponsor of its Matchbook Betting Exchange Grade 1 Novice...

New Balance unites with Lille for esports sponsorship expansion

New Balance has deepened its relationship with French Ligue 1 side Lille OSC, expanding the pair's relationship to cover its esports division: LOSC eSports.The kit supplier becomes the...

IMG nets new deal with the English Premier League

IMG has strengthened its relationship with the English Premier League, agreeing a new three-year deal for global inflight and inship media rights.As part...

Sportradar announces ESEN eSports collaboration

ESEN eSports, a tournament and league organiser within the vertical, and Sportradar have entered in to a multiyear partnership, related to data streaming and integrity across...

STS unveils mobile first esports betting section

Star-Typ Sport (STS), the first Polish bookmaker to introduce esports betting in 2014, has now added an esports section to its mobile application.The new...

Ajax extends esports commitment 

Ajax has strengthened its commitment to esports, with Ajax eSports announcing the renewal of its partnership with Ziggo and the signing of a new...