NBA Digital, jointly-managed by the NBA and Turner Sports, has confirmed its social expansion with the NBA, WNBA, NBA G League and NBA 2K League game recaps now becoming available on Facebook Watch.  

These video recaps will span every game during the season, including the Summer League, preseason and playoffs where applicable. Additionally, the NBA will host a weekly watch party on Facebook, allowing fans around the world to watch and interact with game recaps and videos together in real-time.

Sam Farber, NBA Vice President, Digital Media commented: “We are excited to provide our millions of followers on Facebook with recaps to every game across all four of our leagues. Through Facebook’s innovative watch party experience, basketball fans around the world can interact in real-time and share in their passion for the game.”

Devi Mahadevia, Facebook North America Sports Programming Lead added: “We’re thrilled for Facebook Watch to now be a place where basketball fans can come together to get caught up on and debate the latest action from each of the NBA’s four leagues.

“The NBA boasts one of the most vibrant sports communities on our platform – and by delivering these game recaps and hosting a weekly watch party, the league will be able to engage with fans around the world in new and exciting ways.”

Insider Insight: The NBA has built one of the largest Facebook communities in the world, with 400 million followers across all league, team and player accounts on the platform. It’s inevitable this expansion can help grow the popularity of NBA globally, to a new millennial audience.