Inter Milan has expanded its list of partners, unveiling a new deal with Hugo Boss as the club’s new Official Fashion Partner.
The two-year agreement, which commences at the beginning of the 2019/2020 Serie A season, will see Hugo Boss supply all the official uniforms for the players, coaches, directors and technical staff.
FC Internazionale Milano Corporate CEO Alessandro Antonello commented: “The partnership with HUGO BOSS confirms Inter’s strategy of teaming up with brands of the highest calibre. Inter are the pride of the city of Milan, the global fashion capital. Both Inter and Hugo Boss have always been synonymous with innovation and ambition and we have no doubt that this will be a hugely successful partnership.”
The squad will wear the brand for the first time at the beginning of the Serie A 2019/2020 championship season and at all official club events, including European competitions. The range, created exclusively for the team, includes a dark blue suit combined with a blue cotton stretch shirt and a navy silk tie with the Inter logo.
In addition to this formal look, BOSS has created a smart casual look which includes a light-weight nylon bomber jacket, dark blue drawstring pants, a navy cotton shirt and dark blue turtleneck or crew neck sweaters.
FC Inter Milan is the latest addition to Hugo Boss football sponsorship portfolio. The Company is already partners with internationally renowned football clubs, including Real Madrid, Paris Saint-Germain, FC Bayern and Tottenham Hotspur.
Volker Herre, Managing Director (Southern Europe) at Hugo Boss, added on the partnership: “Inter are a legendary club and one of the most successful teams in the world. This is why they are the perfect partner for our brand and why we’re really happy about this excellent collaboration.”