Prior to Formula 1’s return on Friday 3 July in the Austrian Grand Prix, F1 and Sportradar will collaborate to host an exclusive SBC Webinar ‘Putting data in the fast lane’ on Wednesday 1 July (16:00 BST).

During the webinar both firms will showcase how their partnership is creating new commercial opportunities within the industry. Moreover, Sportradar and F1 will detail to SBC audiences how they are working together and utilising data to develop new betting products and visualisation tools.

Sportradar presents how it has tapped previously unreleased historical F1 data to power its new live ‘in-race’ betting product, supplying new wagering opportunities boosting race-day engagement for bookmakers to global motorsport’s biggest global audience.

Frank Arthofer, Global Head, Digital Media and Licensing at F1 and David Lampitt, Managing Director of Sports Partnerships at Sportradar,  will detail what makes the partnership so unique and how the two organisations are working together to innovate and deliver a range of new products to market.

Webinar Speakers 

  • Frank Arthofer – F1 Global Head Digital Media and Licensing 
  • David Lampitt, Managing Director of Sports Partnerships at Sportradar

Webinar Details 

  • Sportradar and F1 – Putting data in the fast lane
  • Date – Wednesday 1 July
  • Time – 16:00 BST / 17:00 CET

To register for the upcoming event then click here.