The PGA Tour has announced two new partnerships that aim to enhance monitoring capabilities as part of an expanded PGA Tour Integrity Program.
An agreement with US Integrity has been secured, along with an extension of the Tour’s existing relationship with Genius Sports, through 2024.
“US Integrity is proud to partner with the PGA Tour and assist with maintaining the integrity of its golf competition across the world,” commented US Integrity’s CEO and Co-Founder Matthew Holt.
“US Integrity’s mission is to provide conflict-free, best-in-class insights and compliance solutions to our clients. We are looking forward to working with the premier golf tour in the world, featuring the biggest names.
“All our partners are committed to the highest integrity standards, and they are no exception. These types of partnerships help ensure sports betting integrity and strengthen the unique and proprietary anomaly-detection tools we have developed at US Integrity.”
Integrity-monitoring services will now look to further proactively identify irregular contest-level, officiating and wagering patterns by conducting analysis across many data sets.
Furthermore, the Tour will continue to work with Genius Sports to facilitate tailored educational programs for players, caddies and officials. Educational workshops also look to reinforce the group’s regulations and highlight the risks associated with betting-related corruption.
Stephen Thurley, Head of Integrity Partnerships at Genius Sports, added: “We are delighted to extend our historic partnership with the PGA Tour. As the sports betting landscape rapidly evolves across the US, it is imperative that sports are proactive in protecting the integrity of their competitions.
“This partnership ensures the PGA Tour continues to benefit from Genius Sports’ Bet Monitoring technology and Education services, as well as utilising ‘Genius Intelligence,’ our groundbreaking fraud detection management system.”
