Features & Analysis

In-depth content relating to the sports business industry, including: features, interviews, analysis and longer-form content.

Insider Sport’s Year in Review – March and April 2021

With a turbulent year swiftly coming to an end, Insider Sport has cast its analytical eyes back on the past 12 months, breaking down...

Insider Sport’s Year in Review – January and February 2021

As we approach the close of 2021, Insider Sport takes a look back at some of the more prominent sports business stories of the...

Sports to be played ‘behind closed doors’ says Welsh Government

Welsh Economy Minister, Vaughan Gething, has announced that from 26 December, sporting events are to be played ‘behind closed doors’ throughout the country.In a...

Betsson, bet365 and Betradar celebrate triple successes at SBC Awards 2021

Betsson Group, bet365, Evolution, Betradar and GoldenRace were among the 34 companies to celebrate victories at last night’s SBC Awards 2021 ceremony at Evolution...

FIA fuels fire in fans following F1 World Championship final

The Fédération Internationale de l'Automobile (FIA) has come under severe scrutiny following the outcome of the F1 2021 World Championship race last Sunday.The Abu-Dhabi...

SBC Leaders: ‘Filling the financial void’ of football betting sponsorships

With a ban on sponsorship arrangements between betting companies and top-flight football clubs a likely outcome of the 2005 Gambling Act review, teams will...

BOSE: Women’s World Cup in Australia can engage a whole new...

The numbers behind women’s football are rising ‘exponentially’, as the last women's world cup broke all previous records.Principal Consultant at 1710 Gaming, Tina Thakor-Rankin...

Insider Analysis: How the connection between NFTs and sports flourished

Non-Fungible Tokens (NFTs) have stormed into the sports space over the past year, with prominent partnerships between sports teams and leagues and NFT platforms...

Matthew McEwan: DraftKings NHL deal indicative of ‘major sports marketing push’

This month, The National Hockey League (NHL) struck a partnership with DraftKings which saw the sports betting platform become its official sports betting, daily...

COPA90’s Berisha: Leveraging blockchain to ‘better the world of football’

The phenomenon of increased digitalisation has been felt across various industries over the past year, and the sports sector, in particular, is becoming increasingly...