Marathonbet: Gambling sponsors need to create an emotional connection
The discussion around gambling sponsorships is constantly evolving as the general public’s relationship with betting firms fluctuate while governments discuss and impose tougher restrictions...
Motorsport Network: The growing popularity of sports-specific services
Part two of Insider Sport’s discussion with Motorsport Network’s president, James Allen, delves into the topic of sports-specific services and how this growing business...
The esports report: Fnatic finds a betting partner whilst F1 launches...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...
Hector Bellerin invests in League 2 side Forest Green Rovers
Spanish international and Arsenal defender Hector Bellerin has invested in League 2 side Forest Green Rovers, becoming the club’s second-largest shareholder.Forest Green has been...
Tech Mahindra: AI in sports is a game changer
Artificial Intelligence (AI) and Machine Learning (ML) technology in sports is primarily known for leveraging data and enabling analytics engines which can be made...
Caliente Interactive: We’ll make women’s football in Mexico grow
In this modern age it’s impossible to talk about football purely as a sport, but as a business entity that moves billions every year....
City Football Group adds tenth club to portfolio with ESTAC Troyes...
City Football Group (CFG) has acquired a majority stake in ESTAC Troyes, with the Ligue 2 side becoming the tenth club to join the holding...
Motorsport Network: The importance of fan engagement to teams and consumers
The global health pandemic has significantly shifted a lot of sporting organisation’s business strategies due to a lack of live sport, with most of...
The esports report: Redragon seeks Flamengo equity whilst Post Malone becomes...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...
RB Leipzig plans to allow 8500 fans into stadium for Bundesliga...
RB Leipzig has revealed plans are put in place to allow up to 8500 fans into the Red Bull Arena for the club’s Bundesliga...