World Rugby drives forward partnership with Land Rover

Land Rover has extended its agreement with World Rugby in being confirmed as the fifth worldwide partner for Rugby World Cup 2023 in France.In...

European Tour secures Fortinet as cybersecurity partner

The European Tour has announced cybersecurity solutions platform Fortinet as an official tour partner and cybersecurity partner.The collaboration sees the company provide its security...

AFA adds Bybit brand to national team’s kit

The Argentine Football Association (AFA) has announced that cryptocurrency exchange platform Bybit has become a new global sponsor of Argentina’s national team in a...

Tissot keeps Dorna Sports timekeeper partnership ticking over

Dorna Sports has announced a renewal of its contract with Tissot, which sees the Swiss watchmaker remain as the official timekeeper of the FIM...

Sportradar eyes US opportunities following strong Q3 results

Sportradar has vowed to make continued investments in the US market after reporting a ‘strong business performance’ for Q3 2021.Publishing its Q3 results for...

ATP peaks player performance and recovery in Therabody partnership

The ATP has announced a partnership which sees Therabody become the official recovery partner of the ATP Tour.The muscle massage company will look to...

Eleven Belgium scores Ligue 1 broadcasting deal

Eleven Belgium has signed an agreement to bring fans live and exclusive coverage from Ligue 1 Uber Eats for the next three seasons. The platform...

Staples Center becomes Crypto.com Arena under AEG agreement

Sports and live entertainment company, AEG, has launched a 20-year naming rights agreement with Crypto.com that will rename the AEG-owned and operated Staples Center.Effective...

Abu Dhabi to become first NBA host in UAE

The NBA has announced a multi-year partnership with the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) which sees the capital...

Drone Racing League lands Nacon headset deal

The Drone Racing League (DRL) has announced a new partnership with Nacon Gaming naming the brand the league's official gaming headset and controller.In collaboration...