NFL sponsorship spending continues to rise
Research firm IEG has revealed total sponsorship spending on the National Football League (NFL) and its 32 teams rose 5.1% to $1.39bn in the 2018-2019 season. This follows a...
BHA temporarily halts UK horseracing following equine influenza outbreak
Horseracing body, The British Horseracing Authority (BHA) has made the decision to halt all horse racing across British racecourses on Thursday 7 February following...
Everton in the Community gains SportPesa backing
Kenyan betting group SportPesa has agreed a new multi-faceted charity centric partnership alongside Premier League side Everton’s numerous community outreach programmes.Aligning with Everton in...
SPFL to be shown in 119 territories as part of new...
Scottish football has strengthened its plans for expansion, with the unveiling of a host of new overseas broadcast agreements.The announcement means that fans in the USA, Canada,...
Arsenal expands portfolio of partners with BetConstruct deal
Former Premier League winner, Arsenal FC has welcomed BetConstruct into its “family” of Official Partners.BetConstruct, a developer of gaming and betting technology with development, sales and service...
ICS: Translating success into global expansion
Andrew Morgan, International Director at Independent Content Services, says that translation and transcreation are key to sports clubs expanding into global marketsSport is...
Pro Volleyball League strengthens integrity commitment with Sportradar
RuPay Pro Volleyball League has unveiled a partnership with Sportradar Integrity Services to monitor and safeguard the integrity of its competition.
As part of the...
Opta Fast Player Statistics launch for Sky Bet and bet365
Perform will provide an extra level of entertainment for its customers, "even throughout a 0-0 draw", after launching its new real-time Fast Player Statistics Feed...
NHL elevates fan experience with NextVR partnership
The National Hockey League (NHL) has partnered with NextVR to enhance its fan viewing experience, with virtual reality.In association with Disney Streaming Services,...
PA Sport unveils new fan engagement plugin
‘Bet Engage’ has launched to enhance the customer engagement of gambling operators and sports betting partners, providing predictions and insights for sites and social...