Bundesliga taps Infront for international growth strategy
Bundesliga International, a subsidiary of Deutsche Fußball Liga (DFL), has appointed Infront to manage media rights for its first and second division across Europe.Under...
Breeders Cup pushes international coverage in 1/ST Content deal
Breeders’ Cup Limited, operator of the US Breeders’ Cup World Championships horse race, has signed an exclusive media arrangement with 1/ST Content.The agreement will...
NBC Sports posts record-high TV ratings for a Premier League season
The 2023/24 Premier League season has become the most-watched campaign in the US according to figures revealed by NBC Sports. The exclusive US Premier League...
1/ST enhances Canadian coverage in Assiniboia Downs deal
1/ST CONTENT has added Canadian racetrack Assiniboia Downs (ASD) to its portfolio of racetrack partners, adding content from the track to its international coverage.The...
Canal+ extends 26-year partnership with French Top 14 rugby
Canal+ has secured a renewal of one of its biggest sports rights agreements, extending its long-running arrangement with the Top 14 rugby union tournament.The...
Channel 4 takes Paralympics to YouTube in social media strategy
Channel 4 has widened its coverage of the Paris 2024 Paralympic Games with newly announced plans to broadcast the event on its YouTube channel.The...
NBA reportedly set to sign contracts with Disney, NBC and Amazon
The NBA is reportedly finalising contracts with Disney, NBC and Amazon in media rights negotiations, potentially prompting legal action from Warner Bros. Discovery (WBD).According...
SPFL unveils record-breaking prize money for flagship cup
The Scottish Professional Football League (SPFL) has substantially increased the prize money for clubs playing in next season’s Premier Sports Cup.The league has announced...
Better Collective anticipating summer of sport success after Q1 growth
Better Collective remains confident in its global position in digital sports media in the face of difficulties in North America, offset by European and...
ESPN renews FA Cup rights ahead of City v Utd clash
The Football Association (FA) has extended its media rights partnership with ESPN for the FA Cup, England’s knockout club football tournament.Brokered by IMG, the...