The National Basketball League (LNB) has announced a partnership with the Basketball Champions League (BCL), to offer fans free viewership of the latter’s matches.

As of yesterday, subscribers of the company’s OTT streaming platform, LNB TV, are able to stream basketball content following the organisation’s bid to make the professional sport more accessible. 

Patrick Comninos, General Manager of the Basketball Champions League, commenced: “We are very happy to collaborate with the LNB, an important partner of the Basketball Champions League, in order to strengthen the dissemination and promotion of the matches of our competition to French fans. 

“We share the ambition of the LNB to develop the visibility of professional basketball in France and are delighted to participate in the evolution of LNB TV, a platform that has continued to grow since its launch. 

“We are very happy to offer French fans the opportunity to follow all the matches of SIG Strasbourg and JDA Dijon this season, two competitive clubs which have participated in the last two editions of the BCL Final Four.”

Furthermore, all the matches of the French teams entered in BCL (Strasbourg and Dijon this season), as well as one international poster per day and the entire Final Four are to be made available with French commentaries, live and in replay.

Alain Béral, President of the LNB, added: “Since its launch, LNB TV has aroused interest among basketball players in France and Europe. After a first season having proved the support of the fans to this mode of distribution, our ambition was to broadcast other basketball competitions. 

“Today we are very happy to welcome the Basketball Champions League on LNB TV and to be able to offer French fans access to a continental competition. We believe that this collaboration will strengthen the visibility and attractiveness of both the BCL and the LNB. “

Tonight’s games at 8:00pm consist of Strasbourg vs Paok Mateco, and Hapoel Holon up against Besiktas.

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