Ahead of his pivotal rematch with Zhilei Zhang, Joe Joyce has announced a new collaboration with BetVictor.
The operator has become the official betting partner of the heavyweight power-puncher ahead of the collision, which will take place on the 23rd of September.
The partnership will see BetVictor branding on ‘The Juggernaut’s’ fight night and team’s kit for the biggest night of his career, with a world title fight waiting should Joyce be victorious.
Joyce stated on the link: “I am excited and proud to be working with BetVictor and to have them in my corner for my rematch against Zhilei Zhang. I’m intending to right the wrongs of the first fight and go on to challenge for world titles, so I am grateful for their support for one of the biggest fights of my career.”
BetVictor will be present all fight week, supporting the fighter and producing content around Joyce for the build up to the fight as well as promotions and offers around the fight.
Sam Boswell, Head of Sponsorship for BetVictor added: “We are proud to be partnering with Joe, a boxer who has proven ability at the top level and who has shown a clear determination to reach the peak of his sport. Alongside traditional partnership activations, we will have great content following Joe in fight week across our social media channels plus plenty of promotions for both new and existing customers around the rematch on the 23rd of September.”
Harry Phillips, Head of Commercial for S-JAM Boxing, concluded: “We are delighted to partner with BetVictor as Joe’s official betting partner. BetVictor is one of Europe’s leading bookmakers and a brand who share the same belief as us in Joe. We are hugely excited to be working with them and their great team for this huge event and hope for it to be a successful and memorable night for us both.”
