Juventus joins Sorare’s growing blockchain portfolio
Serie A champions Juventus have followed in the footsteps of Roma by partnering with digital blockchain trading card app Sorare, allowing the fantasy football...
William Hill bets big on MMA with Bellator partnership
Ahead of this weekend’s Bellator Dublin: McCourt vs Ruis, Bellator MMA has confirmed a new partnership with William Hill.The new alliance will see the...
Infront and GoPro sports media veteran joins H&C’s board of directors
Equestrian sports network Horse & Country TV (H&C) has announced that former Universal Sports Network CEO and co-founder Claude Ruibal has joined the company’s board...
Sportradar secures multi-year data partnership with The Action Network
Sports data and content provider Sportradar has secured a new multi-year partnership with The Action Network which will see the duo work together to...
ITV, BT Sport and Frank Warren announce boxing broadcast deal
In a multi-layered partnership, Frank Warren’s Queensbury Promotions has announced that BT Sport and ITV will share live boxing content featuring the promoters’ fighters.The...
Cadbury boosts partnership with Australian Olympic and Paralympic teams
Cadbury Australia has once again decided to partner up with the Australian Olympic and Paralympic teams, becoming an official partner for the upcoming Tokyo...
PSG president charged with bribing Ex-FIFA secretary general
PSG’s president Nasser Al-Khelaifi has been charged in connection with bribing ex-FIFA secretary general Jerome Valcke, as confirmed in a statement issued today by...
Parimatch combats esports corruption with ESIC membership
With plans to continue protecting integrity across the esports industry, Parimatch has become the latest gambling operator to join the Esports Integrity Commission (ESIC).Parimatch has...
NBL continues to grow with Hungry Jack’s extension
Australia's National Basketball League (NBL) has continued to show growth in the sport after extending its naming right partnership with fast food franchise Hungry...
Vela ARMOR’s up with sports drink sponsorship
Sports drink brand BODYARMOR has unveiled Major League Soccer’s (MLS) Los Angeles Football Club (LAFC) star player Carlos Vela as the brand’s newest athlete...