US expansion at the heart of Sportradar’s Optima acquisition
Following Sportradar’s acquisition of omnichannel platform provider Optima, the firm’s CEO Carsten Koerl said that the deal can elevate the sports betting capabilities of...
MLS reportedly set to award Sacramento 29th expansion slot
Major League Soccer (MLS) is reportedly set to award the city of Sacramento an expansion slot next week which will see it become the...
Sky Sport pens new partnership with The New Zealand Open
New Zealand's premier golfing event, The New Zealand Open has announced a new long-term partnership with Sky Sport.Sky Sport has backed the New Zealand Open...
Eurosport unites with Twitter for elevation of Olympic coverage
Discovery and Eurosport has united with Twitter to boost coverage of the Tokyo 2020 games.The broad content publishing and ad sales partnership with the social media...
MLB strikes new partnership with Fox Bet
FOX Bet has been appointed as an authorised gaming operator of Major League Baseball (MLB) in the United States.The multiyear deal means the newly...
STS nets Polish volleyball partnership
Polish betting operator STS has expanded a sponsorship agreement with Polska Liga Siatkówki.As part of the deal, STS has been named the official bookmaker of...
Svenska Spel backs government plans for betting crack down
Patrik Hofbauer, the president and CEO of sports betting operator Svenska Spel, has issued his support to Swedish government proposals that further crack down on selected sports...
Study reveals nine per cent of Brits illegally streamed the Premier...
A report from personal finance comparison site finder.com, has revealed that almost one in 10 Brits admit to having illegally streamed at least one Premier League game...
MLB elevates retail footprint with Manhattan store
Major League Baseball has announced the expansion of its retail presence with a flagship store in Manhattan.The launch of MLB's first permanent retail location in the United...
Annika Sörenstam unites with Henrik Stenson to drive inclusivity in golf
The European Tour and Ladies European Tour have united to announce Major Champions Henrik Stenson and Annika Sörenstam will host an groundbreaking mixed event...