New deal, new season, new growth opportunities for WSL & Sky...
The Women’s Super League (WSL) is riding a wave of momentum as it headed into the 2025/26 season. Not only will English fans be feeling...
TKO puts its combat sports eggs in Paramount’s basket
Zuffa Boxing follows UFC to Skydance’s Paramount following the success of its first card. Zuffa Boxing has announced Paramount will become its exclusive streaming...
The money game in women’s rugby
As the Women’s Rugby World Cup 2025 reaches its climax at a sold-out Twickenham, the tournament has showcased not just record-breaking crowds but a...
AFL follows Bundesliga with creator-led watchalong experiment
The AFL’s live watchalong experiment with Dan Gorringe highlights a potential evolution in sports broadcasting.The Australian Football League (AFL) will experiment with a new...
Has Zuffa Boxing and Netflix proven a new model can work?
Terence Crawford made history on September 13, but was the bout also a win for newcomers Netflix and Zuffa Boxing?The Crawford-Álvarez fight offered the...
Inside the Legends Charity Game build-up
Lisbon hosts a one-night stadium show that aims to raise seven figures for frontline causes. Insider Sport goes behind the scenes on broadcast, ticketing,...
What a Paramount-Warner Bros merger means for the sports broadcasting industry
Paramount Skydance is reportedly preparing a bid to acquire Warner Bros Discovery, in a merger which could create one of the globe’s largest media...
Sky deal sabotage? Boxxer sues former executive
Boxxer battles alleged insider sabotage in court, with reputations and fighter contracts on the line.Boxing promotion Boxxer is in the Royal Courts of Justice...
NFL consolidates UK market with new broadcast deal
The NFL have inked a new UK broadcast rights agreement with Sky Sports and 5 as part of a mutli-year agreement. Sky Sports will continue...
Why the Bundesliga handed the mic to YouTube creators
When the Bundesliga awarded a split of 20 live games to Mark Goldbridge’s That’s Football and Gary Neville’s The Overlap YouTube channels, it raised...