Has Zuffa Boxing and Netflix proven a new model can work?
Terence Crawford made history on September 13, but was the bout also a win for newcomers Netflix and Zuffa Boxing?The Crawford-Álvarez fight offered the...
Inside the Legends Charity Game build-up
Lisbon hosts a one-night stadium show that aims to raise seven figures for frontline causes. Insider Sport goes behind the scenes on broadcast, ticketing,...
What a Paramount-Warner Bros merger means for the sports broadcasting industry
Paramount Skydance is reportedly preparing a bid to acquire Warner Bros Discovery, in a merger which could create one of the globe’s largest media...
Sky deal sabotage? Boxxer sues former executive
Boxxer battles alleged insider sabotage in court, with reputations and fighter contracts on the line.Boxing promotion Boxxer is in the Royal Courts of Justice...
NFL consolidates UK market with new broadcast deal
The NFL have inked a new UK broadcast rights agreement with Sky Sports and 5 as part of a mutli-year agreement. Sky Sports will continue...
Why the Bundesliga handed the mic to YouTube creators
When the Bundesliga awarded a split of 20 live games to Mark Goldbridge’s That’s Football and Gary Neville’s The Overlap YouTube channels, it raised...
Netflix lands the World Baseball Classic in Japan
By taking exclusive rights to the 2026 World Baseball Classic in Japan, Netflix is testing a country-specific live-sports play in one of the world’s...
MLB divides the pie in a bid to recover from ESPN...
Major League Baseball (MLB) is reportedly on the verge of inking new broadcast deals for domestic rights with NBCUniversal, Netflix and ESPN. People close to...
Bundesliga embraces content creators – inside the new UK broadcast deal
The Bundesliga will air all 20 Friday night fixtures on YouTube from Mark Goldbridge’s That’s Football and Gary Neville’s The Overlap. The Bundesliga has inked...
EBU’s long game with World Rowing brings free-to-air certainty and a...
World Rowing has extended its European media rights partnership with the EBU through 2032, keeping the sport free-to-air across key markets and adding Beach...