Premier League side, AFC Bournemouth has strengthened its partnership with Mansion Group, securing a fifth consecutive season with the online gaming operator.
Having backed the Cherries since their promotion to the English Premier League in the 15/16 season. The strong partnership aims to help continue raise the club’s global profile, while giving Mansion great exposure in one of the world’s most watched leagues.
Karel Manasco, CEO of Mansion, commented: “Our long-standing partnership with the club is testament to the strong relationship we’ve built together. We look forward to the opportunities this year will bring and another season of cheering on the Cherries.”
Having worked closely together on a range of marketing activities, their most recent campaign saw club’s Steven Fletcher and Andrew Surman baking cherry pies. The two brands are looking forward to collaborating again with a number of joint initiatives to benefit both club fans and Mansion.
Rob Mitchell, Commercial Director at AFC Bournemouth, added: “On behalf of everyone at AFC Bournemouth, I would like to thank Mansion for their continued support. As we enter our fifth season of working together, we look forward to delivering more match and club experiences for our supporters.”
Bournemouth are currently sitting in 14th in the Premier League, having once again steered clear of a relegation tussle, having already acquired 42 points with two games still to play.
Following the launch of its sportsbook brand, MansionBet, last year, the operator is heavily focused on increasing their brand awareness within the UK through a range of sport sponsorships, including Boxing, Horse Racing and Pool.
The newly-extended partnership with AFC Bournemouth is the ideal platform to continue its brand growth.