The New York Jets have announced a multi-year partnership with upcoming comprehensive sports entertainment and wagering application, Fubo Sportsbook.
The partnership centres around the creation of the Fubo Sportsbook Lounge at MetLife Stadium for the team’s home games, set to debut during the 2021-22 NFL season.
With the business looking to launch later this year, this will become the first authorized, mobile sports betting lounge in the stadium.
Jeff Fernandez, Jets Vice President, commented: “This partnership is another major step for the New York Jets in our journey to prioritize engagement with our fan base, including the enhancement of their overall stadium experience on game day.
“With Fubo Sportsbook, Jets fans will be treated to their innovative mobile viewing and wagering platform, which will be brought to life at the dynamic new Fubo Sportsbook Lounge.”
At approximately 7,000 sq. ft. the lounge will offer Jets fans the opportunity to ‘enjoy the look and feel of a casino-style sportsbook’ with betting odds integration, as well as incentives and other offers.
Scott Butera, President of Fubo Gaming, claimed: “We are excited to be their partner in offering this community a truly unique sports betting and entertainment experience.”
Fubo Sportsbook will also become the presenting partner of the Jets Mobile App and is the team’s first legal sports betting partner to leverage the Jets’ new advertising data partnership with Sportradar.
“It will have the ability to leverage first-party data to understand viewing preferences and provide relevant bet recommendations,” Butera added.
Jets Mobile App users will receive access to special Fubo Sportsbook offers as well as game day incentives tied to the Lounge. Fubo Sportsbook customers will also be rewarded with access to ‘unique’ hospitality.