The NFL’s New York Jets has announced a partnership with sports travel brand Sportsbreaks.com to offer its UK fans trips to watch the team play at MetLife Stadium.
Becoming the NFL team’s first official UK match break partner, Sportsbreaks is offering a unique experience for fans in partnership with the Jets to attend one of its games for the upcoming season, as well as a trip to New York City.
Ian Lasher, Jets SVP, Corporate Partnerships, said: “We’re excited to partner with Sportsbreaks.com to give our international fans a unique opportunity to enjoy the Jets gameday experience at MetLife Stadium.
“Partnering with Sportsbreaks.com, a business with a wealth of knowledge in the sports travel industry, allows us to continue reaching and impacting our fans across the globe.
“We pride ourselves in bridging the gap with our passionate fanbase in the UK, expanding our partnerships worldwide, and giving our fans access to the New York Jets experience.”
The agreement mark’s Sportsbreaks’ first partnership with an NFL franchise, building upon its existing relationship with NFL UK, with which it offers official ticket and hotel breaks to the NFL London games.
Sportsbreaks Managing Director, Rob Slawson, added: “We are proud of our longstanding relationship with the NFL and as the Sportsbreaks brand continues to grow, we are excited to develop relationships with its teams, starting with the Jets.
“From the outset, we were excited by the New York Jets plans to engage with and grow their UK fanbase as part of the NFL’s Global Markets Program. We look forward to supporting these plans and providing Jets fans with an opportunity to watch their team at MetLife Stadium in the years to come.
“New York is already one of the world’s most in-demand tourist destinations but throw in the chance to watch the Jets at MetLife Stadium and I can’t think of many better weekends for a football fan.”
Interest and fandom in the UK for the NFL has grown over the last several years, to the point where a section of fans have asked whether or not a UK franchise is viable.
NFL UK General Manager Henry Hodgson spoke to Insider Sport earlier this year about the NFL Foundation’s expansion into Birmingham and Greater Manchester, explaining that ‘for a franchise to be in the UK, the most important thing is for there be a literal foundation for that franchise to grow off-of’.
