Aston Villa has announced Duelbits as the club’s official European betting partner for the current Premier League season.
The agreement will see the crypto casino and sportsbook’s branding appear on pitch-side LED boards during domestic games at Villa Park, garnering major exposure for the company.
“We are pleased to welcome Duelbits to our family of partners,” commented Nicola Ibbetson, Chief Commercial Officer at Aston Villa.
“It was clear from our first conversations that their ambition to challenge and to grow matches our own. We look forward to working together this season.”
Founded in 2020, this partnership marks Duelbits’ entry into the English top-flight.
Marco Pinnisi, Chief Marketing Officer at Duelbits, added: “We felt it was the right time to give the brand the visibility it deserved and we couldn’t see a better way than sponsoring one of the most well-known Premier League clubs.
“This partnership underlines Duelbits’ desire to work with the most prestigious sports brands.
Whilst we are a young brand, we wanted to be associated with a historical club, creating a great mixture between heritage and new generation sportsbook.
“We are extremely excited and honoured to support such a legendary club, and we are sure this great mixture will be particularly engaging for our users and Aston Villa fans.”